Forget Twitter and Facebook! 3 Actionable Social Media Opportunities for IR Pros in 2011

A couple of weeks ago, an investor relations pro wondered why IR has been slow to adopt social media and what can be done to “move things forward”. He exhorted the IR industry, saying, “for progress to be achieved in investor relations in social media, monitoring is not enough. Engagement is necessary — and all members of the financial community should take part.”