Wednesday, February 29, 2012

Investor Relations and Social Media – It’s All about the Platform

For some time, there’s been a recurring meme suggesting that investor relations pros are to blame for their industry’s painfully slow embrace of social media. The meme goes that social media has transformed many businesses -- but because IR pros have been so concerned about the potential dangers they’ve chosen to sit on the sidelines.

This is only a small part of the story.